JI OH is an International Fashion Designer who was born in South Korea. Ji attended Central Saint Martins in London and moved to New York City in 2005 where she attended Parsons Design School. While continuing to rise in the New York fashion market, she launched her namesake brand JI OH in 2014. Ji has won sponsorship from the Korea Fashion association, and is a current awardee of the CFDA incubator program. We fell in love with Ji's designs the minute we discovered it and here is what else she shared with JOLIEGAZETTE.
What made you go into fashion industry?
I’ve always been into visual arts and thought the medium should be clothing. Then I went to fashion school.
How does it feel to be finalist in the CFDA / VOGUE Fashion Fund?
It’s amazing to be noticed by industry leaders, and I feel lucky to be able to have the chance. I’m humbled.
What is unique about Ji Oh designs?
The provocative elements in basic silhouettes. It’s about attitude and juxtaposition.
What inspires you?
How people present and carry themselves – New York is a melting pot so it’s great to see everyone on the streets.
Describe the girl who wears Ji Oh?
Girls who own their attitude and individuality.
What other designers do you relate to, love?
I love the casualness and minimal designs of Haider Ackermann, Martin Margiela and the brand Each Other.
Which celebrity would you want to see wearing your designs?
Rooney Mara and Léa Seydoux. I love their attitude and personas.
What is next for Ji Oh?
I recently launched e-commerce and am doing my best for CVFF so I won’t regret anything. Then I just need to make sure I survive while everything changes. Can’t wait to see more girls on the streets wearing my collection!